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USA 2014Video Coverage

Christine Lee - Inspired By Passion, Creativity, and Innovation | Casual Connect Video

August 12, 2014 — by Catherine Quinton

Christine Lee brought up the topic of ads during the panel she moderated at Casual Connect USA 2014. “If you really look at the evolution, a lot of people still say mobile is newish or developing,” she said. “But if you think about it, five years ago: banners, that was it. And then eventually interstitials. And then videos, video interstitials, and now rewarded interstitials. Offerwalls, animated, in-play - there is so much going on with ads, and its interesting.”

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