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Europe 2018Video Coverage

Philippe Dao: Asmodee and the Best of Digital Board Games | Casual Connect Video

November 29, 2018 — by Catherine Quinton

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For any developer who has tried to adapt a board game to a digital game, what are some of the challenges you’ve faced. At Casual Connect Euorpe, we had Philippe Dao, Chief Commercial & Marketing Officer at Asmodee Digital, address the insights and learns learned from Ticket to Ride, Carcassonne and Splendor in his speech called The Challenge of Adapting a Board Game to Digital. This included different angles like publishing, marketing and of course game design.

Europe 2018Video Coverage

Bernard Kim: Increasing the Accessibility of Gaming | Casual Connect Video

September 20, 2018 — by Catherine Quinton

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Focus on what players want, but not too much or too excessively. - Bernard KimClick To Tweet

In an engaging Fireside chat at Casual Connect Europe with Steel Media’s Jon Jordan and Zynga President of Publishing Bernard Kim, discussed the growth of Zynga over the last year and what’s next for the company.  In FIRESIDE CHAT: The Evolution of Zynga and What’s Next, Jon and Bernard discussed growth in the increasingly competitive mobile games market and how a focus on live services, genre expansion and player engagement can fuel a company’s growth. “Our focus is always on players experiences and how to make them more engaging and enjoyable within our existing and upcoming games.” He also spoke about the importance of authenticity, especially regarding branded games, and games like CSR that have real cars in them. To hear more great quotes and insights, see the full session below.

Europe 2018Video Coverage

Justin Stolzenberg: Creating True Partnerships with Developers

September 12, 2018 — by Catherine Quinton

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We at Flaregames pledge to protect the creativity of our partners in a cutthroat market. - Justin…Click To Tweet

It’s daunting for many developers to have to constantly create new heroes, units, items to keep pace with engaged players. But designs that avoid the “content treadmill” most often lead to players desiring the game’s content less, and players who desire less will spend less. In a talk called F2P Developers: Get on the Content Treadmill! at Casual Connect Europe, Justin Stolzenberg, VP Publishing at flaregames, it is explained why it’s smarter to embrace rather than avoid ongoing content creation, and gave practical tips for small and medium sized teams. “A gacha is only as deep as the most desirable content.” He further explained, “Nobody plays the lottery for a consolation prize.” He suggests following these three steps: start with the end in mind, design for scalability, and be real about constraints.

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