As we witness casinos in the USA having a steady decline in slot revenue, companies must change their approach. That is why Gamblit Gaming has been launching new interactive touch screen hardward right on casino floors. In a talk entitled “Launching Video Games In Casinos: Gold Rush Or Bust?” at Casual Connect USA in Seattle, Darion Lowenstein talked about what it takes to gamblify games like Into The Dead, Catapult King, Jetpack Joyride and launch it on a casino floor.
Although it is disheartening, when your game doesn’t sell, Brandon Sheffield, Creative Director at Necrosoft wanted you to know that this isn’t the end. Developers shouldn’t give up and think they missed their one shot. At Casual Connect USA 2017, Brandon stated that if you’ve got a game that’s portable to modern platforms, you’ve got a revenue stream. If not from consumers, it will come from platforms. By using examples from several companies, Brandon shared how Necrosoft sells versions of current or older games to new platforms in order to fund new projects in the session below.
Is social casino a genre that interests you as a developer? Is this an area that will allow you to build a profitable business? If these are questions you are considering, you will need to know what makes a social casino game really social.
The Chairman of Huuuge Games, Wibe Wagemans, has the expertise and experience to help you find the answers you need. Wibe was, prior to coming to Huuuge Games, president at IndoorAtlas, SVP a Rovio and regional board member at Nokia, building brands like Angry Birds, Bing, Nokia and Gillette. This proven track record of driving results in startups includes being responsible for two dozen top ranked apps on iTunes.
At Casual Connect USA, Wibe’s session illustrated how Huuuge Games has approached the social casino genre with their emphasis on creating a real-time social experience. Their focus is on making social casino more social. Wibe considers this so important that he emphasized, “We don’t think in a few years the big players will be around without having some form of real-time multi-player platform.”
To learn more about how you can make create a more exciting social experience with your games be sure to watch this video of the full session from Casual Connect.
To read more about Wibe Wagemans’ careern and insights, see this exclusive article.
Are you someone who is interested in the social casino market? If so, you have, no doubt, noticed increasing competition as this market has been maturing. There are now many choices and the players are exhibiting greater sophistication in what games interest them, both in quality of production and game complexity.
If these are factors you must consider you would probably like to consult with Mark Beck, Vice-President of Strategy at Murka. Mark has helped to scale some of the largest games in the social casino genre, including Heart of Vegas, FaFaFa and Scatter Slots. Mark’s specialties are user acquisition, finance, business development and in-game optimization, all critical areas for successful social casino games. After ten years at Aristocrat Mark moved to Murka, where he is currently working.
If you would like to know how Murka has succeeded in becoming the then tenth largest and the fastest growing social casino company in today’s environment, you need to watch this video of Mark’s presentation at Casual Connect USA 2017 in Seattle.
To see another lecture by Mark from Casual Connect Asia and learn about his career, see this exclusive article.
Publishers and developers, what is the state of your relationship? Is it great? Is it good but could be better? Or have you suffered through a miserable breakup? Whatever your relationship is like, you will enjoy the insights Mel Montano has to offer.
Mel Montano is the Senior Business Development Manager at Kongregate where their work is focused on finding the best and most exciting games on mobile, PC, console and the web for publishing partnerships. Before coming to Kongregate, Mel spent four years as Business Developer at Humble Bundle. And before that Mel worked as an Environmental Scientist remediating pollution.
At Casual Connect USA Mel’s session on publisher and developer relations covered everything: breakups, both good and bad; ghosting; and even publisher/developer speed-dating (yes, really!) This session emphasized what you can do for better networking, how to create and maintain a good relations, and what to look for in a potential publishing partner. As Mel insists, “Consider your deal breakers in advance.” If you are concerned about maintaining the best publisher/developer relationship, be sure to watch the full video of Mel’s session.
To learn more about Mel and also see a lecture from Casual Connect Europe in Berlin click here.
As technology evolves and tools become outdated, such changes can leave developers in the dust and struggling to convert to mobile. Join Doug Pearson, Co-Founder and CTO of FlowPlay, for a technical discussion on how and why FlowPlay tackled these challenges firsthand by transitioning Vegas World from a Flash codebase to Haxe. Doug will also discuss the cost/benefits of making the move, lessons learned, and future cross-platform strategy. This session took place at Casual Connect USA 2017 in Seattle. See the full session below.
Artem Savotin, a Ukrainian developer, is the owner of Vidloonnya Reborn. He says that he got into the IT business more than 12 years ago.
“Games and game business always were a hot theme for me. I’ve created my own game projects at school and in the university along with my artist friend. I was a developer,” said Artem. “After graduating from the university I was working on enterprise development and outsourcing, where I went from a developer to a leader of a German IT company in Ukraine.”
Artem says that #DevGAMM 2016 in Moscow where he really started to understand game development. “I’ve decided there that I want to work on premium games, not F2P, since the creation of a fully functional commercial product was closer and clearer to me,” he detailed. “After the Moscow #DevGAMM in May 2016, we’ve started to experiment, and the first idea was based on evolution theme. The first prototype wasn’t very successful, alas. We’ve experimented with the control methods, and that appeared to be a typical beginner’s mistake, though the idea appeared to be very interesting from first sight.”
Early on the development team was Artem and Vasyl. At the time, Vasyl was still working with Unity, but he was experimenting with Unreal Engine during evenings and weekends and pushed that it was much better.
Distortions, the creation of the game studio Among Giants, is an unusual game that combines music with a journey of self-discovery in the making. CEO Thiago Girello describes the experience as “a piece of our lives during the past eight years.” Among Giants is the winner of the Best Brazilian Game at BIG Festival 2017, an Indie Prize Partner event, with their game Distortions. They competed at Indie Prize and Casual Connect USA in Seattle.
A Process of Experimentation
Distortions began with a group of close friends learning to express themselves through the media of games. They shared a love for games and experimentation but each of them brought a different background, including movies, literature, design, and photography. Their variety of backgrounds had the advantage of allowing new and fresh insights into their game project. As a result, the making of Distortions was a process of experimentation and talking about subjects rarely seen in games. And throughout the eight years they never gave up on the project because making the game was always a fun time with friends, although Thiago does admit that they often say he gets too excited and should choose less ambitious projects.
Casual Connect USA 2017 is coming up August 1-3 in Seattle, Washington. While it will feature details on all sides of the industry, from game creation to marketing and publishing, the Design Innovation track in particular will take place on Tuesday, August 1 introduced by EMCEE Mike Hines, Developer Advocate at Amazon.
Innovation from Experimentation
Prototyping can be productive but perilous, with great rewards coming from experimental designs. Scott Jon Siegel, Indie Developer and Game Design Consultant, wants developers to not worry about failure and focus on the rewards that can be had from experimentation.
Casual Connect USA 2017 is coming up in Seattle, Washington from August 1-3. The conference will cover a variety of subjects from developing, publishing, and marketing of games for all platforms. Taking place on Wednesday, August 2 and Thursday, August 3 will be the Design & Development track kicked off by morning EMCEE Chris Lefebvre, Head of Business Development at Tapdaq, and afternoon EMCEE Macy Mills, Head of Business Development at GameInfluencer GmbH, with second day EMCEE Jordan Blackman, Founder of Bright Black leading the track on August 3rd.