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ContributionsDevelopmentIndustry

How to Become the Next Big Thing in Video Gaming

February 14, 2017 — by Industry Contributions

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By Hiro Taylor, Founder of HeroPay

Take it from me, starting a business can be hard. There are hundreds of things to think about and while you’re thinking about those hundreds of things, another thousand or so will come to mind. Being an entrepreneur is really a 24/7 job and it can be a total roller coaster ride. You’ve secured funding: yay! You’ve missed your target client acquisition number: **tears**.

At HeroPay, we’ve created a platform that gives business owners the ability to compare different credit card processors. We’ve experienced many of the ups and downs, the flips and dips of starting a business, so now is the time for a road map of the awesome tools available to all types of entrepreneurs!

EventsIndustry

GREE CEO to Speak on Industry Change at Casual Connect Europe

January 23, 2017 — by Casey Rock

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Andrew Sheppard has had a productive career – playing key roles at companies like Kabam, hi5, Electronic Arts and Outspark. Now, as the newly appointed CEO of GREE International Entertainment, Inc., he will share his expertise and insights with the audience at Casual Connect Europe in Berlin, Germany, as its keynote speaker on February 7.

So what type of experience does Andrew bring to the conference and what can developers and other games industry professionals hope to learn? Here is a quick look back at Andrew’s career and what to look forward to at Casual Connect Europe.

DevelopmentIndieStudio Spotlight

The Deep End Games: Building a Bootstrapped, Innovative Game

January 18, 2017 — by Casey Rock

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The Deep End Games made a splash on the gaming scene in mid-2015 when they announced Perception, their first-person narrative horror adventure game that puts players in the shoes of a blind woman who uses her hearing and wits to solve mysteries and escape a deadly presence inside an abandoned mansion. The game and studio has been featured in publications such as IGN, Kotaku and PC Gamer.

Here is a quick look at how the studio and game came to be – and some key takeaways other developers might be able to benefit from.

Dynamic Duo

The Deep End Games is the husband-wife team of Bill and Amanda Gardner – who run the studio out of their home. Bill has a history in game development – working at Irrational Games in many positions and on multiple projects – while Amanda has extensive history in writing and English.

ContributionsDevelopmentEventsIndieNews

LATAM and USA at Indie Prize in Berlin 2017

January 11, 2017 — by Yuliya Moshkaryova

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International Indie Prize scholarship program created by Casual Games Association for independent game developers has published the full list of participants for February’s showcase at Casual Connect Europe. One hundred-thirty finalists will showcase their games to the conference guests during three days of the event on February 7 – 9, 2017, at Station Berlin, Germany.

Independent developers submitted 470 games for Indie Prize Berlin, 130 of which were chosen by the judges. These best-of-the-best indie developers from all over the globe are invited to showcase their games in the Indie Prize area during Casual Connect Europe 2017 in Berlin. The best games from the showcase will be awarded at the 17th Indie Prize Awards ceremony.

Four games from Argentina and 4 games from USA were selected to represent America continents in Berlin in 2017!

ContributionsIndustry

Keep Your Friends Close, and Your Enemies Away From the Nice China

January 3, 2017 — by Industry Contributions

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By Nicole Canovas, Creative Content Intern at Mega Cat Studios

I’m about to relay to you the story of one of the most vivid gaming memories I have. It’s a tale of suspense. It’s a take of betrayal. It’s a tale of teens. I can’t remember the year, but the game was Mario Party and the system was Nintendo64. I was maybe 18 at the time, my younger sister and our mutual best friend maybe 16. It’s our friend’s turn, and he lands on the coveted Star Space. Toad jumps up and down, asking if he would like to purchase a star for 20 coins. The rest seems to happen in slow motion.

My sister’s hand snaps out and hits the joystick on our friend’s controller down- right as he’s pressing “A”. I had never been so proud and terrified of my little sister at the same time. Our friend looks at her, slack jawed, as his character declines the star. It was completely silent for about a minute before all hell broke loose.

BusinessExclusive Interviews

How FlowPlay Built a Social Sports Wagering Dynasty

December 31, 2016 — by David Radd

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FlowPlay has launched Dynasty Football, an online fantasy football strategy card game. Designed to appeal to both fans of collectible card games and fantasy football enthusiasts, this unique game blends the real-world player stats of fantasy football with the excitement of head-to-head card battles.

“Collectible card games have become increasingly popular over the last two years, and we saw an opportunity to bring our expertise in casual fantasy sports games to this growing market,” said Derrick Morton, CEO of FlowPlay. “We’re one of the first to introduce sports elements into the digital card games genre, allowing us to expand the appeal of Dynasty Football to the broader audience of 60 percent of the U.S. population that considers themselves sports fans, according to Gallup.”

Tel Aviv 2016Video Coverage

Jason Della Rocca on Addressing the Early Stage Funding Gap | Casual Connect Video

December 24, 2016 — by Catherine Quinton

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The first step at not sucking at pitching to investors is realizing you suck at pitching.Click To Tweet

Chasing and pitching investors is no simple task. Best not screw it up when you get the chance! At Casual Connect Tel Aviv 2016, Execution Labs Co-Founder Jason Della Rocca reviewed 10 pitching mistakes that raise immediate red flags with potential investors, and how best to avoid them. The first step, Jason says, is to realize you suck at pitching. Learn about all the pitching mistakes in the video below.

Tel Aviv 2016Video Coverage

Patrick Witham: Bringing Sanity to UA | Casual Connect Video

December 23, 2016 — by David Radd

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At Product Madness, we think of user acquisition as an investment. - Patrick Witham, UA DirectorClick To Tweet

At Casual Connect Tel Aviv, Product Madness UA Director Patrick Witham provided insights on how the Top-15 social casino company tackles user acquisition. “At Product Madness, we think of user acquisition as an investment.” Patrick broke down where the lifetime value (LTV) of a customer goes in this investment, noting that up to 30 percent may go toward platform fees, 15 percent may go toward operating expenses, the actual investment in UA and CPI could make up to 25 percent of a user’s LTV, and the remaining amount – up to 30 percent – is actual profit. Patrick noted that the return on investment does not come until farther down the road – sometimes anywhere from 3 months to 12 months or more. For more UA insights and tips, check out the video below.

Tel Aviv 2016Video Coverage

Craig Robinson: Finding the Most Efficient Solutions | Casual Connect Video

December 14, 2016 — by Catherine Quinton

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Haxe and OpenFL: easily portable, and can get you to platforms that restrict Flash. - Craig RobinsonClick To Tweet

At Casual Connect Tel Aviv, the Vice President of Mobile Games at FlowPlay, Craig Robinson, spoke about Haxe. Craig explained, “Flowplay is using Haxe and OpenFL, which are similar to Flash and AS3, and easily portable. They can get you to platforms that restrict Flash today.” Games written in Haxe can target many environments including HTML5, iOS, Flash Player and Android. OpenFL is an open source library built in Haxe, which provides a Flash-like API. The combination of Haxe and OpenFL is a natural fit for developers looking to move away from ActionScript/Flash. To learn more, tune in to Craig’s session from the conference.


Tel Aviv 2016Video Coverage

Nick Talarico: Not Just Super Lucky | Casual Connect Video

December 13, 2016 — by David Radd

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Ask every question you can think of and never pretend you understand when you don’t. - Nick TalaricoClick To Tweet

Nick Talarico, founder and CEO of Super Lucky Casino, explained “Basically the casino floor IS the app store. In the brick and mortar world, if someone wants to play slots games they go into a casino and they search for a slots title they want to play. In mobile, it’s either going to the app of their choice and scrolling through the lobby or going to the app store to find a new app to install and play.” at Casual Connect Tel Aviv. Learn how they and Super Lucky Casino are using this viewpoint to drive their business strategies in the video below.

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