DevelopmentExclusive InterviewsIndieTel Aviv 2016Video Coverage

Tomer Barkan: The Strategic Reasons to Use Early Access | Casual Connect Video

December 22, 2016 — by David Radd

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DevelopmentExclusive InterviewsIndieTel Aviv 2016Video Coverage

Tomer Barkan: The Strategic Reasons to Use Early Access | Casual Connect Video

December 22, 2016 — by David Radd

A game has to launch when it is already fun to play, it's already enjoyable. - Tomer BarkanClick To Tweet

Tomer Barkan is the CEO of Suncrash Studios, but didn’t take a straight path to work in the gaming industry; instead working in a more traditional computer career before deciding to found an indie studio. At Casual Connect Tel Aviv 2016 he shared his experience of dealing with Steam Early Access and pointed out the main thing that would make this approach successful: people want to buy a game, something to play, and not just support an idea. 

“If you launch too early, you will get very negative reviews and that will stay with you forever.” One strategy Tomer suggested is to always look at similar games and observe what worked or didn’t work for them. “A game has to launch when it is already fun to play, it’s already enjoyable. People are buying to play the game and to enjoy it, not to support some idea that maybe one day the game will be fun. This is not crowdfunding and they will judge you according to how fun the game is on release day so make sure it is already fun.” To learn more, tune in to the full session below.



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