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Hyperforma: A Way From Web Design to Our First Game

April 19, 2018 — by Industry Contributions

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As winners at GTP Indie Cup which is an Indie Prize Partner event, the Nord Unit team were given the opportunity to compete at Indie Prize London at Casual Connect Europe 2018.


Our team is called Nord Unit and there are 3 of us: Fedor, Denis and Dmitry. We are true indie developers and Hyperforma is our totally first experience in developing and releasing a game.

Fedor Danilov creates art, game design, interfaces, writes a story and does CEO stuff.
Denis Dorokhov does UI, creates animations and scenes, makes sounds and works with freelancers.
Dmitry Konarev does programming, creates levels, compiles the game in Unity3D. So he deals with the technical side of the game.

And of course, we discuss game balance and mechanics together, so it’s a constant game-design-team-work.

How We Met Each Other

Kyiv 2017Video Coverage

Alexander Shlygin: Unity Goes Beyond | Casual Connect Video

April 2, 2018 — by Industry Contributions

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Among the key pillars is democratizing game developments and solving hard problems. - Alexander…Click To Tweet

By Arno Copley

Solution Consultant Alexander Shlygin for Unity spoke at Casual Connect Kyiv 2017 about Timeline and Cinemachine by Unity. These features include: post processing stack, analytis event tracker, totally new features for artists, numerous improvements in animation and more! In the talk entitled Unity 2017 and Beyond, Alexander provided an overview of all key features and improvements of the current Unity version. Get insights on what’s next with Unity by tuning in to the full session below.

USA 2018Video Coverage

Martin Price: Transforming the Way Audiences Grow | Casual Connect Video

March 8, 2018 — by Catherine Quinton

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Every developer knows how critical user acquisition is to the success of a game. But the mobile app landscape evolves at lightning speed and new challenges constantly arise. So how do you keep up? Fortunately, new solutions are also coming to deal with the latest problems.

Martin Price, Vice President of Product at Vungle, is one of the best people you could ask about user acquisition challenges. Martin runs Vungle’s product team and, as well, is responsible for roadmap planning, research and development, user experience and product design. With over fifteen years experience leading product teams, Martin also has had executive roles at Yahoo!, Vdopia and OpenX and strategy roles at Vodafone and Nokia.

At Casual Connect USA 2018, Martin presented the session Tricks of the User Acquisition Trade: How Advertiser Tools are Changing and What You Need to Know to Drive More Revenue. They discussed what today’s user acquisition challenges are and how creative optimization plus data give the opportunity to transform the way audiences are grown. And they described the ways creative optimization and self-serve advertising tools help to empower a new kind of mobile advertiser. Be sure to watch the video of this presentation to learn more.

Exclusive InterviewsIndie

Joyseed Gametribe: Creating a Winning Game

March 2, 2018 — by Catherine Quinton

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Joyseed Gametribe is a game development company based in Jakarta, Indonesia and founded by Bernardus Boy Dozan and later joined as co-founder by Joseph Putra Wibawa. The founders’ dream was to spread the joy of gaming throughout the world, to offer people the opportunity to enjoy and learn from this media. Locally, Joyseed has become known for the high quality of the execution of their games; they won’t release any game until it is fully finished and polished. Compared to other games, the art of Joyseed’s games is quite graphical.

Focus on Surviving

Despite their mission to spread the joy of gaming, Joyseed Gametribe quickly discovered that there are a lot of business decisions necessary as they work to find an effective way to distribute their products. So their short term focus is simply to survive in the very tough game industry, and then to expand, growing bigger and better.

The company now consists of three people. Boy Dozan is responsible for the business direction, the office and production and is involved in everything else the company does. Joseph supports all of these functions but focuses mainly on production. They also have a programmer involved in productions as well as web back end coding. With only three people they must all be very flexible, working as a team and supporting each other even if what they are doing is not technically the area they are responsible for.

USA 2018Video Coverage

Joyce Xu: Creating Value in the Game Industry | Casual Connect Video

February 3, 2018 — by Catherine Quinton

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My goal is to bring really big volume of users and revenue to our partner developers. - Joyce XuClick To Tweet

Playable ads are pretty effective in delivering cost-effective new users and also provide better post-install performance. Learn what the limitation are and how they are being addressed with Joyce Xu, Vice President at ZPLAY, at Casual Connect USA. Find out the current state of playables in the market along with future innovations such as playable ads for 3D and Action games. She observed, “We needed to help Western developers to improve their in-game purchase structure.”

EventsNews

Announcing the Indie Prize at Casual Connect USA Participants from Europe and Asia Part 1

December 27, 2017 — by Catherine Quinton

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Europe and Asia are bringing some exciting participants to the Indie Prize during Casual Connect USA 2018 at Disneyland® Hotel. The games bring a variety of worlds and experiences, imaginary, realistic and even historical. The story lines are as varied as the environments, and challenge, adventure and learning are involved in all of them.

Game Title: Bushy Tail
Developer: Fuero Games
Platform: Desktop Win
Country: Poland

In Bushy Tail, three children are processing their experiences when refugees and foreign cultures suddenly arrive. They dive into the fictional world and tell the story of their hero, Little Fox, who goes through, adapts and overcomes the challenges of change. The game is constantly transforming, depending on which child is telling the story, giving the player the sense of influencing the plot.

Exclusive InterviewsIndustry

Guy Charusadhirakul on Building a Successful Game Business in SEA

December 15, 2017 — by Catherine Quinton

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Guy Charusadhirakul manages business development for Google Play in Southeast Asia, helping to grow the ecosystem of game and app developers in the region as he assists them to build successful global businesses using Google Play. Guy especially enjoys working with the creative people who are building fun, unique games, helping them reach millions of players globally and succeed with their businesses. Recently Gamesauce was able to interview Guy about his work with Google Play.

Gamesauce: Tell us about the work you do at your company. How did you come to work at your current company?

Guy Charusadhirakul: I manage business development for Google Play in Southeast Asia. Basically, that means I help grow ecosystem of game and app developers in the region and help them build successful global business with Google Play.

BusinessExclusive Interviews

Yoshinori Kitamura: Do Not Miss Opportunities | Casual Connect Video

December 9, 2017 — by Catherine Quinton

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As Chief Operating Officer at Gravity Co., LTD, Yoshinori Kitamura is in charge of management, with major focuses on business strategies, overseas development and new business development. Currently his emphasis is on expanding the Ragnarok business according to the one source multi-use method. He is also in charge of managing the group companies (the US office and the Taiwan branch), and the NeoCyon office involved in mobile business to business. Yoshinori has participated in Ragnarok‘s Japanese business since 2003 and became involved with the management of Gravity in 2008.

Finding Trends in a Fluctuating Market

Yoshinori Kitamura is Chief Operating Officer at Gravity Co., LTD

Yoshinori enjoys the fact that his job shows clear results for what he does. He likes to challenge himself as he predicts trends in a market that is constantly fluctuating. As he describes, “It is rewarding when you succeed with new ideas without being caught by fixed concepts.”

His first exposure to gaming came in his school days; while playing Famicon with his friend he developed a desire to enter the game industry. However, at the time this seemed unlikely. Instead Yoshinori became involved with American football. While doing sales at a recruiting advertising company he was given the opportunity to join their company football team. Following this career he began working for Rothman’s Marubeni, a tobacco company which withdrew from the business some years later. He was then involved in starting several IT companies invested by Marubeni.

Asia 2017Video Coverage

Kirill Lazackovich: Education and Entertainment Should Always Be Together | Casual Connect Video

December 2, 2017 — by David Radd

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Try different ways, at first do as much as possible by yourself. - Kirill LazackovichClick To Tweet

How do you become a kids app developer? At Casual Connect Asia, Kirill Lazakovich shared his story about two non-developers who started creating kids apps as a side project and became successful. He shared what their secrets, vision and statistics throughout the project.

Asia 2017AudioVideo Coverage

Jeremy Goh: Making Voice-Overs Work in Perfect Harmony | Casual Connect Video

October 28, 2017 — by David Radd

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Music and sound effects are commonplace in a mobile game, but often the use of voice work is overlooked. Usual reasons include a lack of budget or experience working with voice talents. See the session video below if you want to learn about how the use of voice can bring your characters and stories to life, and if you’re taking the first steps into casting, creating a script and working with voice talents. At Casual Connect Asia, Jeremy Goh, Co-Founder of IMBA Interactive, discussed voice work, noting that “good voice work can give your game relatability and personality, as well as a source of rich feedback for your players.”

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