The social casino genre is one of the highest-earning and most fiercely competitive areas of the mobile gaming market. KamaGames’ CEO, Andrey Kuznetsov provided a number of key learnings, successes and challenges that contributed to the company achieving significant growth in market share, gross revenue and also reaching the 100 million player milestone in early 2018. All of this was shared in Andrey’s lecture at Casual Connect Europe. They also talked about the various innovative approaches KamaGames has taken to increase a number of key performance indicators across the entire product portfolio.
Indie Prize at Casual Connect Europe 2018 has attracted many entries from all over Europe, including Italy, France, Austria, Netherlands, Norway, Belgium, Spain, Ireland, Germany, Greece, Denmark, Sweden, Portugal, as well as the United Kingdom. And the innovation in these games is remarkable. Competitive games have a variety of new twists that require speed, precision and skill to succeed. Adventure and narrative games pit the player against novel situations and obstacles. Settings range from the historically accurate (or inaccurate) to fantasy or dungeons or even the player’s mind. And a variety of puzzle games challenge players’ thinking in different ways. Whatever kind of gaming you prefer, there are games here you will enjoy. These fantastic games total 38 from Europe. The finalists have been broken up into two parts. To see the other 17, see this article.
Game Title: Circle of Sumo
Platform: Desktop Win, Desktop Mac
Circle of Sumo is a fast-paced competitive multi-player game where players alone or in teams fight for supremacy in the ring. This intense challenge requires power, precision, quick reflexes and cunning. Yonder describe the game as “a real mini-games box, a sort of kaleidoscope of playable pills with a joyful and inclusive soul.” But the competitive aspects are always retained. There are dozens of different arenas and the ring could be anywhere a circle could be imagined, even a traffic circle.
Kevin Beimers fulfills a lot of roles for Italic Pig: writer, editor, producer, director, animator, artist, designer, developer, coder, and storyteller. He has helped create Schrödinger’s Cat and the Raiders of the Lost Quark with Italic Pig. He noted that what he learned from this was: “the weirder the idea, the less likely it is to be stolen”, which led to the development of Mona Lisa, a game where the titular character is a Renaissance robot art thief.
“I’ve always found Da Vinci fascinating – I think everybody does at least a little bit. I mean, here’s a guy so far ahead of his time, with buckets of ideas, talented in every facet of art and science from inventing to sculpting to painting to engineering to botany to anatomy… and that’s just from the codices that he let everybody have a peek at,” said Kevin. “The thing is, for every time he dropped a bomb on human invention – ‘Here you go, folks: I call it a helicopter. That’ll blow your mind.’ – how many of his ideas never saw another human face? I would imagine that for every codex he felt comfortable putting on display, there’s another 10 back in his basement he never told anybody about, and more than a few that he probably had to set fire to.”
“Then you’ve got the mystery of Mona Lisa: Who was she? Oh sure, historians think they’ve got her pinned down as either the wife of a Florentine cloth merchant, his secret same-sex lover, or Da Vinci himself. In other words, nobody’s got a clue,” he continued. “I asked the question: what could be the culmination of Leo’s work? All of his sketches of engineering works, all of his sketches of the human body, what if Mona Lisa the Painting was not his greatest creation, but Mona Lisa the Girl?
Casual gaming has become much less casual. We as developers are discovering that gamers are ready and eager for a more immersed and deeper experience on a variety of platforms. At Casual Connect Europe, Hilmar Veigar Petursson, CEO of CCP Games since 2004, shared stories with the attendees about his and the company’s experience making games that can apply for years – or even decades. Hilmar has a valuable retrospective perspective with 20 years experience working on hardcore games. Using this sort of knowledge, developers have started to apply lessons learned by hardcore game developers.
Under Hilmar’s management, CCP’s critically acclaimed science-fiction game EVE Online has celebrated ten years in a row of subscriber growth. One example of gamers being immersed and doing something real that Hilmar shared during the session was how they are doing real science in EVE ONLINE. He explained that there is “a little mini game inside EVE ONLINE where you’re able to identify images which are from a database from a Swiss company we are working with so we can identify abnormal behavior in human biology. If you do a good job here, you’ll actually get paid in the money of the game. So basically we have EVE players doing actual medical research that might even lead to advances in curing cancer and people get paid for it with the money out of the economy which they value quite a bit and they value doing this also. I think that is a pretty phenomenal example of using the brain power of gamers not only to solve social puzzles and political intrigue but in EVE ONLINE but also to make advances in the real world.”
For more insights, see the full lecture below.
Three games from Finland and from Sweden, one game from Denmark, from Ireland and from Estonia, two games from Lithuania and eight games from United Kingdom will be showcased at the international Indie Prize showcase during Casual Connect Europe 2017. Among these games there are two games that were nominated by Game Nation Nomination Partners: Sweden Game Conference from Sweden and by GameOn from Lithuania.
In a talk at Casual Connect Europe, Head of Mobile at Twitter EMEA, Ross Sheil shared Twitter’s vision for games marketers on Twitter and outlined how the best in class games companies are approaching Twitter across mobile marketing, TV and what the rise of native video and real-time marketing means for the industry.
Listen to Ross talk about how marketers can harness the power of Twitter for games distribution and games virality and some tips and tricks for how the most sophisticated games companies are thinking about using Twitter in a unique way.