The social casino genre is one of the highest-earning and most fiercely competitive areas of the mobile gaming market. KamaGames’ CEO, Andrey Kuznetsov provided a number of key learnings, successes and challenges that contributed to the company achieving significant growth in market share, gross revenue and also reaching the 100 million player milestone in early 2018. All of this was shared in Andrey’s lecture at Casual Connect Europe. They also talked about the various innovative approaches KamaGames has taken to increase a number of key performance indicators across the entire product portfolio.
As President of Tangelo Games, Vicens Marti treated the audience at Casual Connect Europe in London about how to make a successful merger or acquisition between two related but different businesses. He spoke of the various parts on how to identify the synergies between the two companies. This included how to bridge different cultures and identities and set up and keep a correct balance of power. This launches the need to make a strategically based plan to support an effective brand migration and other important aspects. See the full presentation entitled Top Tips on How to Ensure a Successful Merger or Acquisition Between Two Related but Different Businesses Within the Social Casino Industry to learn more.
At Casual Connect USA 2018, experts in social casino and real-money gaming (RMG) will be tackling major issues for both independent casino gaming developers and the casino industry as a whole. The conference’s casino track will span three days of content – including over 20 sessions from more than 40 speakers. The conference itself will include over 200 speakers and be attended by roughly 2,000 games industry professionals who work largely within the content-creation pipeline.
Is social casino a genre that interests you as a developer? Is this an area that will allow you to build a profitable business? If these are questions you are considering, you will need to know what makes a social casino game really social.
The Chairman of Huuuge Games, Wibe Wagemans, has the expertise and experience to help you find the answers you need. Wibe was, prior to coming to Huuuge Games, president at IndoorAtlas, SVP a Rovio and regional board member at Nokia, building brands like Angry Birds, Bing, Nokia and Gillette. This proven track record of driving results in startups includes being responsible for two dozen top ranked apps on iTunes.
At Casual Connect USA, Wibe’s session illustrated how Huuuge Games has approached the social casino genre with their emphasis on creating a real-time social experience. Their focus is on making social casino more social. Wibe considers this so important that he emphasized, “We don’t think in a few years the big players will be around without having some form of real-time multi-player platform.”
To learn more about how you can make create a more exciting social experience with your games be sure to watch this video of the full session from Casual Connect.
To read more about Wibe Wagemans’ careern and insights, see this exclusive article.
Are you someone who is interested in the social casino market? If so, you have, no doubt, noticed increasing competition as this market has been maturing. There are now many choices and the players are exhibiting greater sophistication in what games interest them, both in quality of production and game complexity.
If these are factors you must consider you would probably like to consult with Mark Beck, Vice-President of Strategy at Murka. Mark has helped to scale some of the largest games in the social casino genre, including Heart of Vegas, FaFaFa and Scatter Slots. Mark’s specialties are user acquisition, finance, business development and in-game optimization, all critical areas for successful social casino games. After ten years at Aristocrat Mark moved to Murka, where he is currently working.
If you would like to know how Murka has succeeded in becoming the then tenth largest and the fastest growing social casino company in today’s environment, you need to watch this video of Mark’s presentation at Casual Connect USA 2017 in Seattle.
To see another lecture by Mark from Casual Connect Asia and learn about his career, see this exclusive article.
As technology evolves and tools become outdated, such changes can leave developers in the dust and struggling to convert to mobile. Join Doug Pearson, Co-Founder and CTO of FlowPlay, for a technical discussion on how and why FlowPlay tackled these challenges firsthand by transitioning Vegas World from a Flash codebase to Haxe. Doug will also discuss the cost/benefits of making the move, lessons learned, and future cross-platform strategy. This session took place at Casual Connect USA 2017 in Seattle. See the full session below.
John B. Lin is the Managing Director of PlayStudios Asia. His previous work was with real world casinos, like the Las Vegas Sands. Now he’s looking to integrate social gaming with real-world casino efforts. At Casual Connect Asia 2017, John discussed the APAC social games market.
By Ivana Crnjak of AskGamblers.com
In terms of online gaming, social gaming has been present in our lives for quite some time. Due to the popularity of social games, certain people may even have the feeling the term social gaming has been around for as long as the Internet itself. However, that’s not quite true. This article will cover the differences and similarities between social gaming and online gambling, as well as some of their advantages and disadvantages from a developer standpoint.
Computer Games Association will be hosting three days of high-profile casino-oriented content at its upcoming Casual Connect USA conference this August 1-3 at Benaroya Hall in Seattle. The conference has hosted tracks dedicated to online and mobile social casino and real money gaming for years – and this show will be no different, showcasing big names from various different areas in the casino industry during its casino track. However, the track will also feature content important to non-casino game developers as well – especially in regards to a new emerging market: land-based casinos.