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USA 2017Video Coverage

Mark Beck on Succeeding in Today’s Social Casino Environment | Casual Connect Video

November 22, 2017 — by Catherine Quinton

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Are you someone who is interested in the social casino market? If so, you have, no doubt, noticed increasing competition as this market has been maturing. There are now many choices and the players are exhibiting greater sophistication in what games interest them, both in quality of production and game complexity.

If these are factors you must consider you would probably like to consult with Mark Beck, Vice-President of Strategy at Murka. Mark has helped to scale some of the largest games in the social casino genre, including Heart of Vegas, FaFaFa and Scatter Slots. Mark’s specialties are user acquisition, finance, business development and in-game optimization, all critical areas for successful social casino games. After ten years at Aristocrat Mark moved to Murka, where he is currently working.

If you would like to know how Murka has succeeded in becoming the then tenth largest and the fastest growing social casino company in today’s environment, you need to watch this video of Mark’s presentation at Casual Connect USA 2017 in Seattle.

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To see another lecture by Mark from Casual Connect Asia and learn about his career, see this exclusive article.

USA 2017Video Coverage

Mel Montano on The Best Publisher/Developer Relationship | Casual Connect Video

November 18, 2017 — by Catherine Quinton

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Publishers and developers, what is the state of your relationship? Is it great? Is it good but could be better? Or have you suffered through a miserable breakup? Whatever your relationship is like, you will enjoy the insights Mel Montano has to offer.

Mel Montano is the Senior Business Development Manager at Kongregate

Mel Montano is the Senior Business Development Manager at Kongregate where their work is focused on finding the best and most exciting games on mobile, PC, console and the web for publishing partnerships. Before coming to Kongregate, Mel spent four years as Business Developer at Humble Bundle. And before that Mel worked as an Environmental Scientist remediating pollution.

At Casual Connect USA Mel’s session on publisher and developer relations covered everything: breakups, both good and bad; ghosting; and even publisher/developer speed-dating (yes, really!) This session emphasized what you can do for better networking, how to create and maintain a good relations, and what to look for in a potential publishing partner. As Mel insists, “Consider your deal breakers in advance.” If you are concerned about maintaining the best publisher/developer relationship, be sure to watch the full video of Mel’s session.

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To learn more about Mel and also see a lecture from Casual Connect Europe in Berlin click here. 

AudioExclusive Interviews

Chase Bethea: Bits and Bytes of Music

October 1, 2017 — by David Radd

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Chase Bethea is a composer who has been writing music for games since 2011. The first game he ended up working on Electron Flux, a top down mobile puzzle game where players create pathways to direct energy particles.

“When I made music in the years before, I was always told ‘it sounds like it should be in a video game’,” said Chase. “I figured out how to pitch for video game projects and I realized that my sound fits that medium very well. Since I was a child, I have always been a passionate gamer. So, it made sense that I follow the path of game audio.”

Asia 2017Video Coverage

Nelson Rodriquez: Be Ready for the Coming Changes | Casual Connect Video

August 25, 2017 — by Catherine Quinton

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What’s coming next in the game industry? It’s a vital question for all game developers and publishers; if you are not constantly aware of coming possibilities, you may not be able to profit from them or even stay relevant.

At Casual Connect Asia, Nelson Rodriguez, shared some exciting developments that will completely change how games are made, played and distributed. Nelson, head of Akamai Technologies media and games industry marketing strategy, has the experience and perspective to offer in how to be ready for the future. They have helped in the launch of dozens of games across every platform, from blockbusters such as Halo 3, Tekken 5 and Assassin’s Creed Brotherhood to the indie games Tweet Defense and A Kingdom for Keflings.

Nelson described an emerging revolutionary platform that very few developers have focused on. After talking with leading technologists and companies worldwide, they predict that within five years everyone will be rushing to catch up. Nelson pointed out, “GM attended DICE and created a research division to create gamification and infotainment for cars,” as an example of what to expect with car companies investing in game technology. This unique platform is just over the horizon, so be ready! To learn more about it and the possible effects, be sure to watch this video of Nelson’s full presentation at Casual Connect.

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To read more about Nelson’s views and career, see this exclusive article from Casual Connect Asia 2016.

Events

Indie Prize Seattle Winners Revealed at Casual Connect USA 2017

August 3, 2017 — by Yuliya Moshkaryova

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Meet the best and the brightest from Paraguay, China, Brazil, Estonia, Russia, Poland, Ukraine, Colombia and USA. Indie Prize, an international scholarship program created by Computer Games Association for independent game developers, announced the winners of the 19th Indie Prize Awards during Indie Prize Seattle at Casual Connect USA 2017 – representing the best of the best in independent game design and innovation:

Casual Connect Europe 2017

Dean Takahashi: Covering Gaming’s Modern History | Casual Connect Video

July 27, 2017 — by David Radd

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I enjoy that my job is different every day, and I still get paid to play games. - Dean TakahashiClick To Tweet

Mobile gaming gave development a medium to spread across the world. This presents a challenge for developers to generate jobs and interest in their games over the many evolving types of technology. The rate of change is accelerating and each region needs to be competitive. At Casual Connect Europe 2017, Dean Takahashi of GamesBeat at VenturBeat, guided attendees on a world tour and provided insight into how Europe fits in to this. During his presentation, Dean pointed out that “Mobile games now lead the game industry for revenue.” Furthermore Dean explained, “If there is a reason to change the order of things in the world, then new platforms are the way to do it. To maybe invest heavily, to dive into these new regions, new platforms in the game industry is a way to create new jobs.”

Europe 2017Video Coverage

Tarush Agarwal: How Partner Networks are Advancing the Industry | Casual Connect Video

July 23, 2017 — by David Radd

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Listen and understand motivations, build strong relationships, and find balance and compromise. -…Click To Tweet

As the dynamics of app stores change, what does that mean for developers and business models? At Casual Connect Europe, Head of Business Development at Toca Boca, Tarush Agarwal, highlighted how the company is leveraging partner networks and utilizing a diversified business model in order to reach new consumers across the globe. Afterall, for developers searching for creative solutions and to add value for their customers, developers should “Think global at a local approach to do global deals”, Tarush said. “We want to be where consumers are”.

Europe 2017Video Coverage

Blaine Graboyes: Bringing a VIP Experience to Gamers | Casual Connect Video

July 10, 2017 — by Thomas Paxton

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Blaine Graboyes is co-founder of GameCo and The Gamer Agency. He has many accomplishments to his name – including producing over 4,000 projects for clients like Blizzard Entertainment, Sony Pictures and Disney. He’s also an award winning producer and game designer with nearly 20 years of experience developing digital Entertainment. At Casual Connect Europe, Blaine discussed how casinos can become the VIP destination for gamers – and why it is vital that they do so.

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